Lastly, verified to support sustainable production and purchasing 100%

Lastly, I will be examining
the social responsibility of McDonalds, and the ethical issues that the company
is facing. McDonalds works with Charities
such as the Ronald McDonald House Charities, which aim to ”create, find and support programs that
directly improve the health and well-being of children and their families. A
world where all children have access to medical care, and their families are
supported and actively involved in their children’s care”. By working with charities
and caring for the community, McDonalds is sustaining their Corporate social responsibility.

Moreover, the company is also making
great progress to become socially responsible. They are decreasing their waste
by their use of energy, water and salt. To reduce energy McDonald’s is using “Environmental
Scorecard” which is a score card that keeps a track of things such as; air
emissions, energy use and what type of energy they are using. This shows
McDonalds commitment and impact to the environment.             

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McDonalds is
also very keen on sourcing its products. It has started to support sustainable beef production by
purchasing beef from verified sustainable sources (Bruce Horovitz 2014). Also,
100% of coffee, palm oil and fish that is verified to support sustainable
production and purchasing 100% of fiber-based packaging from certified or
recycled sources.


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